> ## Documentation Index
> Fetch the complete documentation index at: https://docs.release0.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to integrate your Agent with Google Analytics

> Track Google Analytics events and conversions within your chatbot flow.

The **Analytics** integration element allows you to track Google Analytics events at specific moments in your flow.

## How the Google Analytics element Works

When you include a Google Analytics element in your flow, it performs the following actions:

1. **Initialize GA**: Tracks a "Page view" event upon page load.
2. **Track Events**: Executes the specified event when the element is triggered.

<Frame style={{ maxWidth: '600px' }}>
  <img src="https://mintcdn.com/release0-13d037a7/vX1JZFMC29thox6n/images/integrations/google-analytics-element.png?fit=max&auto=format&n=vX1JZFMC29thox6n&q=85&s=3790103f94df538f053dfb728df842d8" alt="Release0.com - Google Analytics element" width="638" height="254" data-path="images/integrations/google-analytics-element.png" />
</Frame>

### Example: Google Analytics element Configuration

| Property           | Value        |
| ------------------ | ------------ |
| **Tracking ID**    | G-12345      |
| **Event Category** | Agent Dialog |
| **Event Action**   | User Lead    |

## Tracking Conversions with Google Ads

You can use the Google Analytics element to track **conversion events** for Google Ads. Configure the element with the following properties:

* **Event action**: `conversion`
* **Send to**: `<YOUR_AW_ID>`
* **Value (optional)**: Specify a numerical value to quantify the conversion.

> **Note**: Replace `<YOUR_AW_ID>` with your actual Google Ads conversion ID.

## Troubleshooting

To debug and monitor your Google Analytics events:

1. Install the [**Google Analytics Debugger**](https://chrome.google.com/webstore/detail/google-analytics-debugger/jnkmfdileelhofjcijamephohjechhna) extension in your browser.
2. Use the extension to inspect the data being sent to Google Analytics.